Information on Black Hat Seo
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Search engines are not infallible. We have all, at some point in our searching lives, found a link on the web that seemed interesting or helpful but when clicked were disappointed to find that the destination page was rubbish. Not only is it frustrating but a complete waste of time.

Search engines such as Google, Yahoo! and MSN wants to ensure they are showing relevant results to their end users. For those who employ successful “Black hat” or “Unethical” techniques to get their sites to show up in the search results pages, more often than not, will not give you the information you were looking for.

On the other hand, Black Hat SEO includes efforts like redirecting search engine "spiders" to different pages than human visitors see, mass-posting "spam" comments (on blogs, forums, articles), or putting lists of keywords at the end of each page in very small fonts. Black hat methods may actually reduce the quality of search engine results.

Duplicate Sites

While this is not often used, it was popular for a very long time and deserves to be mentioned. When affiliate programs were first gaining in popularity, webmasters would create several copies of the same sales page in hopes that quantity over quality would prevail and they would make a sale from one of their many websites selling a product. With the advancement of search engines, they are now able to find excessive duplicate content and rank it accordingly.

Black hats do this because it's easier to rank for a 4,5 or even 6 keyword search that has no direct competition than it is to rank for a search phrase that has hundreds of thousands or millions of results.

This is the easiest and the most common spamming method. It simply means to set text in the same colour as the background, use a tiny font size or hide it in HTML code sections. For a real person looking at the website nothing will change, but for a search engine crawler, it will make a difference. The code will have more content and so it will find a higher keyword density.

A website can be penalised when its overloaded with a specific sentence/keyphrase in order to make a search engine think the content is more relevant than others. This technique can be used in combination with hidden text too. Most of the search engines now have mechanisms in place to avoid the abuse of keywords.

Probably the easiest way to get blacklisted and lose even genuinely earned rankings, doorway pages are appended to a website, giving no value to a visitor. The page exists solely to attract search engines to the targeted keyword or phrase. These pages are usually mass-produced and posted automatically by software.

In conclusion, using any techniques considered spammy and unethical by the search engines could damage your site. Many of these techniques might work in the short-term but, unless you want your site flagged or banned, do avoid them. On the other hand, black hat SEO raises questions when it comes to the general credibility of your online business and website.

Read about search engine submissions, and also read about submit url and manual directory submission

Ways to Avoid Seo Scams
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Search engine optimization is a valuable process that can help you to improve your web site rankings and drive targeted traffic to your web site. The process can be complex and time-consuming, so you may want to consider hiring a professional SEO consulting firm.

SEO scams are becoming quite common despite the fact that there are also many ethical SEO firms that keep website owners in business. It is just that there are a small number of unscrupulous seo service companies that are spoiling the business of SEO.

A lot of us are looking for a quick solution to our search engine optimization (SEO) problems. We always want the "magic bullet" formula that will give us instant success, and shoot our page rankings on the search engines into the infamous top 10. However, it is quite easy to be lured into a false sense of security and hopefulness when we read a great sales pitch for a SEO ebook.

Web site optimization is a long process that must be consistently tweaked in response to changes in how search engines rank web sites. A reputable SEO firm will not make guarantees that seem to good to be true. Some companies may promise top ten rankings.

Your link might be placed on a link page that exists on the site’s server, but doesn’t have a link from the actual site to it. That way a spider is highly unlikely to reach it. And if it does, due to manual submitting for example, it will not give it a high rank, no matter how popular the main page is.

Don't Target Overly Broad Keywords

Although the traffic stats for general terms like, "cars" of "mobile phones" can be overwhelming that doesn't mean that these are the best keywords to target. It's not just that these search strings are too competitive, thought this is also a thing to consider. Broad keywords are usually the worst converting ones.

Taking the time to find the right keywords for your target searchers will help you avoid wasting money on traffic building strategies that do not translate into revenue. And once you have the right keywords you will understand what content to provide your customers to keep them coming back to your site.

You can also tell if a website is a scam, if the language used is unprofessional and usually in broken English. Most of the time these websites are hosted from other non-English speaking countries, in an effort to scam people in first world countries. There are some websites like the scaminsider that may give you some guidance on whether another site is a scam or not. Keep in mind if it sounds to good to be true it probably is.

To avoid being scammed by various posers out and about, you need to do a little research regarding the credibility of a certain company. Try to ask around forums on the internet, visit sites and check out their comments pages, or even ask around various professional who are into SEO, they will be able to provide you with references for the perfect company that will not play around with your money.

Read about directory submission, and also read about directory submissions and search engine submission

PPC – Pay Per Click
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Pay-per-click advertising, or PPC, is one of the most effective ways to get the message out about your product or service. Google is the premiere platform for this marketing arsenal. Using PPC, you can get extremely targeted, high converting people to your website, IF you use the right keywords and words your advertise in an appealing way.

PPC (Pay per Click) advertising is not only a great way of advertising, it is cost effective. Usually when you advertise online you pay every single time your advert is displayed. Not only that, you pay when it is displayed to audiences you may not be targeting. It seems like a waste really. Whereas with Pay per Click, you can target specific keywords and only pay when the advert is clicked on.

Pay Per Click Affiliates will spend hours adjusting their ads and researching the most valuable Adsense or Overture keywords. Then they will spend hours of the remaining time ensuring that they maximize on the traffic heading to their pay per click affiliate site. They will then proceed to take a few hurried seconds to decide on their headlines.

If you are new to pay per click marketing then it may seem highly laborious to develop even a short list of keywords that properly recognize your target market. Your target market is those people who are more than slightly interested in what you are selling. This turns it easier for you to construct a targeted list of people who desire to hear more of what you are selling.

The highest bidder for a certain keyword or phrase will then have the site ranked as number 1 in the PPC Search Engines followed by the second and third highest bidder, up to the last number that have placed a bid on the same keyword or phrase. Your ads then will appear prominently on the results pages based on the dollar amount bid you will agree to pay per click.

PPC is actually an affiliate marketing strategy that businesses employ to increase their revenue. An advertisement placed correctly at right time may do wonders for you. All of you must have heard about Google AdSense program. What does this program actually do? It places right advertisement on the web pages at the right moment of time.

Before starting any PPC campaign make sure you know your products perfectly. Make sure also that you know what are the advantages to own your products. Why would someone want to buy your products? What problem(s) or need does your product fulfill? You'll need this information in order to write great ads, which we'll discuss in just a minute.

Ad Optimization. Be sure to understand what your PPC company is doing to optimize traffic. If not, you're going to be shelling out loads of money for your clicks if your PPC management company hasn't optimized your ads. The right company must take the time to make all your ads perfectly relevant to the keyword searched on Google, Yahoo, MSN and other search engines.

Read about social bookmarking, also read about social bookmark and manual social bookmarking

RSS – Really Simple Syndication
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'RSS' stand for 'Really Simple Syndication' and its original acronym stood for 'Rich Site Summary'. RSS is basically just a simple code like xml or html. Truth be told, many surfers who use the web every day probably never heard of html either.

Really Simple Syndication (RSS) is a tool useful for saving or retaining updated information on websites that you frequently visit or websites that are your favorite. RSS utilizes an XML code which scans continuously the content or subject matter of a certain website in search for new informations then transmits the information updates by way of feeding the information to subscribers.

An RSS is a means of publicizing updates about websites. It may or may not include a summary and photos of the latest posting. But those that provide summaries (thus Rich Site Summary) allow users to skim through the article so that they could decide later on if they want to access the website source. The RSS feed usually contains the title of the update originating from the website. It is also usually the link to the website source.

RSS is not for everybody in the same way as all other mediums of technology are. However by far, RSS is considered the most reliable content delivery channel there is. It is also believed to be able to enhance search engine rankings, enhance e-mail marketing and builds on that relationship, generates media coverage through content syndication, develop on-line conversations and a whole lot more of possibilities.

There are several types of RSS readers that you can choose from based on what best suits your requirements. First, you can have the standalone readers which simply process feeds but you would need to open your desktop in order for it to function. You may configure this application so that you will have pop-ups or email notifications every time there are some new updates.

There are plenty of various RSS applications for you to choose from but the one I recommend most is RSS Bandit. It is a desktop application which is really light and easy to set up. You can configure the time intervals to check for updates and most important - you don't have to look for the feeds. You just insert the web address and the Bandit locates the feed on its own.

Any publisher or author will greatly appreciate the benefits they can gain with using RSS feeds. By providing fresh and relevant content on a consistent basis, there’s an increased possibility of attracting more visitors to your site. Additionally, search engine spiders will be prompted to index your web pages and will do so regularly especially as your site gets updated with fresh information.

Allows users to generate up-to-date news and postings, as information and content in the RSS readers or aggregators are automatically updated each time the RSS feed is 'refreshed'.

These are just several of the many things that you can do with RSS. The possibilities are endless, and they are all aimed at providing you with an effective internet marketing strategy for your business. It is website promotion in one of its finest hours of online webness.

Read about social bookmarking, also read about social bookmark and manual social bookmarking

Tips to Promote Wordpress Blog
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Topic: Seo
WordPress is an excellent platform to use if you want to run your own blog because it's structure and design enables it to get very good results in the search engines. However it can still be improved further, so here's 5 simple WordPress SEO tips:

With the millions of WordPress blogs out there how do you compete for visitors? The first thing to realize is that there is hope. You just need to make a plan of attack and follow through with it. In this article you will find some useful tips on putting your WordPress blog the map.

This is one of the most important things you can do for a WordPress blog as far as SEO goes. You want to get the title of your post in the URL itself. You can do this by customizing your permalink structure. Simply type in /%postname%/ in the custom option and the blog post name will appear.

WordPress is a great platform for blogging. It does not require much technical know how to install and use it. This and its versatility are the main reasons why WordPress has become so popular. Today we would discuss few tricks and tweaks that beginners can use for better functioning of WordPress. This would also give them higher search engine optimization effect.

Social Media in the simplest sense is any site online where you can collaborate with other people and Social Media marketing is using those sites to increase visibility and build credibility for you or your brand. When you optimize your blog you make sure all the different parts work together to get the best or optimal use out of it.

Another basic is to utilize the many tools and ideas about search engine optimization techniques carefully. Some of the methods may not apply to your site, especially if you don't have direct access to the coding of your site. How could you modify the keywords or add special items to the code of your site if you can't directly access your site's code?

The beauty of this plugin is that it helps visitors to stay longer on your blog. After a visitor reads your post they can view other content related to it. It displays a highly configurable list of related posts. Similarity can be based on any combination of word usage in the content, title, or tags.

Don't wander. If you have other ideas, write them down and use them in other posts. You want ideas for more posts anyway, don't you? Stick to the subject at hand. Your readers will thank you and the search engines will thank you by ranking your keywords in their organic search results. The more specific and relevant you are, the more quickly you will rank for those keywords.

This plugin will automatically create a sitemap for all your Wordpress blog pages. It will also automatically add your new posts into the sitemap and ping Google to inform about the new changes. It's very important that you install this plugin on your Wordpress blog, which will help with your pages being indexed. If you are running your blog with a website you could also add those pages to the sitemap you created.

Read about search engine submissions, and also read about submit url and manual directory submission

Increase Traffic to Your Blog
Mood:  happy
Topic: Seo
Let's talk a little bit about blog traffic. You want more, right? We all do. And it seems frustrating....with so many different secret tips, techniques, gurus and other nefarious nonsense out there that promises to make us rich overnight, it's often difficult to pick the right path.

Great Content - This is number one for a reason. This is the reason people come to look at your site, not for the fancy graphics or the fact that you are great at doing 10 posts a day. I recommend having 5 - 10 blog article posts that are 300-1000 words , have pictures, perhaps video and that are targeted for a certain market. This leads me to the second one.

Social Bookmarking

This is one that you cannot overlook in the early days of your blog, bookmarking your blog at the social sites gets you deep into the public eye and puts your blog in the spotlight of the people who may have an interest in what you have to say. The bookmarking sites like socialmarker are popular right now and increase in popularity each and every day, so take the time to register and give your blog some exposure to the market.

The most effective means to increase traffic to your blog is to write well and do so on a regular basis. It is the quality of your content that would attract your visitors who would try to keep coming back for more. Hence, you need to do a thorough research on your blog and learn to write well.

To get exposure for your blog fast, make sure you submit your blogs RSS feed to all the free RSS directories on the web. Also, make sure you PING your blog's RSS feed at Pingomatic.com after you made a blog post. When you ping your feed, all the rss news aggregator websites will come and index your new post.

Analyze and compare which topics attract maximum attention and comments from visitors. This way you are empowering your blog with highly pertinent and hot topics that is sure to generate and increase traffic to your blog. This would give you an in-sight on the weak areas of your blog so could deploy or improve upon your current strategies. Also analyze the source of your traffic by adding action tracking on your blog.

Search engines love blogs and give them great rankings - that's a fact. So leverage your blog to shoot it up the search engine rankings and reap the zero-cost traffic on offer. Optimize every blog post to get high up the rankings. Many people have made their living off getting the 'money shots' right when it comes to SEO.

Once you have written articles, you need to try and submit your blog to various article directories. This would ensure that your blog gets substantial one way links and improves in terms of search engine rankings. You would not only be increasing your links, you would also be getting direct traffic from your articles.

Read about directory submission, and also read about directory submissions and search engine submission

To Improve Website Ranking
Topic: Seo
With the increase in the number of internet users all across the world, online businesses are definitely on a great raise. Even in emerging markets like Brazil, China, India; the usage of internet is becoming very huge. Thanks to globalization, penetration of internet and liberalization of economic policies in most of the markets.

So if you can improve website ranking through the efficient use of SEO, you have a better chance of making your preferred number of digits pop out of your bank statements. SEO is all about keywords, though at times these can be keyword phrases.

To improve website ranking is one of the continuous goals of webmasters for their websites. Because to improve website ranking is to get more attention, and to get more attention is to get more traffic, and to get more traffic is to get more opportunities to make profit.

Having the website for your business is one of the latest trends of the market.

Irrespective your targeted market segment or size of business, website has become essential for a number of reasons. A website is the main source for promoting your products or services to wide numbers users and makes your business presence worldwide.

A good ranking is the key to drawing more visitors to you website. Remember that these visitors will be your potential customers. To make a sale in the first place, you need to find a way to draw more traffic to your website and expose your products or services to as many internet users as much as possible.

SEO has been playing a major role in determining the ranking (and thus the value or profit making capacity) of websites the world over. But to the rookie it might not mean anything yet. SEO is exactly what it sounds: optimizing web content so that the websites they are in get top spots in search results.

Website ranking is one of the most significant things in the competitive world of cyber industries today. It's so insanely important that there are consultants who make a lot of money just by specializing in how to improve website ranking. If you're looking to get some advice on how to improve the ranking of your site.

Improve website credibility and you improve website ranking. It's not all about tricking search engines into leading people your site's way. Eventually nobody will trust your site, not even search engines, and you'll end up making nothing.

One of the biggest reasons most internet businesses fail is the utter lack of quality in their websites. Put more technically, the profit making aspect of their sites far outweigh the aspects that give the site quality. Think of it this way; if you visit a site, you want it to be worthwhile, right? No one would want to be stuck in the middle of a billion ads without anything else to do.

The key is to first have the visitors there, the web traffic. Well, if you've been using SEO for a while now to do the same for your website, you might want to look again. Simple SEO, as mentioned above, might have the opposite of your desired effect.

Read about social bookmarking, also read about social bookmark and manual social bookmarking

Pay Per Click Success Secrets
Topic: Seo
Many researches reveal that there are so many strategies and models to use PPC online advertising as your marketing tool in your affiliate marketing business. You can generate top affiliate commission and create multiple stream of income for selling affiliate products, or even your own products, through PPC marketing. Also, you can use the following business models to run and grow your affiliate marketing business in the long term.

The first step of writing the highly successful advertisement is to write your own advertisements directly to your targeted audience. With the better understanding in your market and audience, it is easier to write your advertisements directly to your targeted audience. It is obviously that your advertisements will not success if they can not lead directly to the targeted audience.

Identify Your Advertising Objectives. There is no doubt that you have to identify the purposes of your advertisement. With those objectives, you will know how to write, optimize and test your strategy to improve your advertising. Otherwise, you will lose the direction and strategy in PPC online advertising game.

Establish Trust with Your Visitors. To convenience the visitors to make a purchase, the trustworthy become a major role in this situation. You have to establish trust, reliable and creditability to your visitors on the website. Basically, you can start being personalised with your visitors on the website. Being personalised has proven that it is one of the most effective ways to gain trust from other people.

With Pay Per Click advertising via Google and Overture, the cost of the ad is based upon the performance of the ad; however, the effectiveness of the ad is gauged by its conversion ratio. Thanks to tools provided by both Google and Overture, these conversion ratios can be calculated automatically.

To use the pay per click advertising, you need to understand how people usually do their searches. They would start by thinking of a keyword and search them in their favorite internet search engines. They would choose a website from the search results. And they would try to read the contents. If they are satisfied with what they read they will try to search for other information without navigating out of the website.

If you are someone that is just starting out in pay per click advertising or someone that can't get a grip on how to successfully create a campaign, then it might be time to find a Pay Per Click guide to help you. If you landing pages are aged, or people are just not opting into your site, you might need to find a guide to help revamp and re-create.

The internet marketing and PPC online advertising is an art, not pure science. All Adwords advertisers should come up with their ideas, creative and new strategies for testing their PPC advertising campaigns all the time. Otherwise, they will fail and can not win this game.

Another technique is to remove permanently those inactive keywords from your PPC campaigns. However, many studies reveal that your account performance and optimization are affected directly to the quality score in Adwords system. With this sense, you should increase the minimum bid price of those inactive keywords before removing.

Read about social bookmarking, also read about social bookmark and manual social bookmarking

Tips to Build Your Website
Mood:  happy
Topic: Seo
Money making websites are so common these days, many Internet users are simply turned off by the sheer quantity of them. Yet, these sites are becoming the life-blood of most Internet marketers. The fact is, that no matter how well-disguised a website is, many of them are created to make money for their owners.

One of the easiest ways to set up a money making website is to build your own blog. Today blogs are quickly replacing website as the chosen way to promote products on the Internet.

It is amazing how many blogs there are on the Internet today. Possibly even more amazing is how many of them are making money! If you do not have any experience online, and you need a money making website, blogging is a good way to get started.

The website which gets the most traffic is usually the one with the most backlinks. You can get traffic by buying it, or you can use the many free methods available. Regardless of how you choose to accomplish it, do what you need to get your website address on somebody else's website as many times as possible.

Set up your money making website for the search engines. Make certain your site can be interpreted by the search engine robots so that you'll be able to get the rankings that you need to bring in a large amount of prospects. Search article directories and determine which articles around which subjects get the most page views. With this technique you'll be able to experience traffic quickly. Test each page as you build it and find profitable niches.

Successful websites that are created to make money online have professional but very simple design. Simple means that there have hardly graphical elements in it. Websites made to make money are minimalist and almost boring. They use very small number of colors and reduce the number of images to backgrounds and logo.

Type in your domain name in your favorite web browser and you should be able to see your website! Send the domain name to your friends and check to see if everything is working! If you or your friends cannot see a website, it may take up to one week for you to wait until it shows because the "nameservers" need to be properly updated.

The written portion of your site that gives visitors information about what you can offer them. Many time people make the mistake of talking about themselves and the visitor gets bored and leaves. Talk about them, after all, they will (hopefully) be giving you money. Your content should be fresh, short, and easy to understand. Avoid overwhelming them with too much information.

Once you have this information you will need a good site builder so that you can build valid web pages that can be understood by both your human readers and the search engines.

Finally prepare your site for the search engines. Make sure your site can be understood by the search engine robots so that you can get the rankings you deserve. To learn more on how to put all this together then select any of the following links.

Read about search engine submissions, and also read about submit url and manual directory submission

Effective Way to Promote your Blog
Mood:  flirty
Topic: Seo
Promoting you blog in the initial stages of the blogs life can be extremely frustrating. Many bloggers are not prepared for the effort it takes to get a blog off the ground. That's why so many blogs wither and die before they are able to provide any return on the initial investment made by the blogger.

Blogging is a fantastic way to drive traffic to your websites. But, how do you drive traffic to your blog? Well, by the nature of blogging you will get a lot of traffic as it is. But, if you want to take it to the next level you will want to promote your blog as well. In today's article I want to talk about how you can get the most traffic to your blog in the least amount of time.

Promoting your blog isn't necessarily a difficult task, you just need to setup a system that makes it as easy for you as possible. Make sure there is always fresh content on your blog. Create content that others find useful, that way they will share it with their friend. Finally, make sure you promote your blog posts on the social media on which you are active.

Blogs have become the number one type of website in the world. First of all, they are incredibly easy to set up. Second, they are very SEO friendly by nature. And finally, promoting a blog doesn't seem that difficult. Sadly, many bloggers fail to get the promotion stage of blogging right.

A blog is a conversation. If you agree with an item on someone's blog, or have an additional insight, leave a comment. Since commenters are asked to leave a Web URL, and their email address, this gives you a link back to your site.

Among the correct tips there are also some that are no more working as far as generating traffic to blogs is concerned. With this in mind we are going to look at tips that are really available are and are working. Below is the list of major traffic generating tips.

So, to attract more traffic into your blog, you need to discover different ways on how to promote your blog. One simple way to achieve this is by utilizing social networking sites. The benefit of pursuing use of social networking websites is that you have access to a few choices while promoting.

Blog promotion is a part of the overall advertising strategy that needs to be well researched and planned out. You are reaching out to your target and not the masses to entice them to come over and read the blog to solve a problem they may have, to be their source of information so they will share the information.

Use a good blog software. There are certain features which a blog must have. Auto pinging, trackback URL, good WYSIWYG editor, should include in the blog features list. In my opinion wordpress, typepad are very good softwares which you can use.

Read about directory submission, and also read about directory submissions and search engine submission