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In today's world, one can easily set up an internet business. You have an idea and you build your website online. That was the easy part, now the next step is where it gets tricky. How are you going to spread the name of your website and its importance? For this you need a number of internet business tools which will aid in the process of making people more familiar to your business idea and accessible to your website.

Website submission is actually one of the first steps to do whenever a new site has been created or in case a company is looking to boost web traffic. Website Submission is an easy process. You need to fill up some details and it will only take a few seconds dependent on the directory website you're submitting in. By completing a couple of forms, the web directory website owner will accept it.

One way to promote your online business is to make your site optimized for search engines like Google, and gain a high position in their rankings. If you are not sure how to optimize your web page to be search engines friendly, you can try to learn how to do it yourself because this is not that hard, or you can hire professional help.

Although SEO is important to your website, it alone will not get you traffic. Therefore is becomes a must that you have a website marketing plan in place and implemented. The most efficient, cost effective and most productive website marketing strategy is article marketing.

Another part of web site marketing strategies is viral marketing. It is also known as word of mouth recommendations. These can be very effective if a person has had a positive experience with you. Sending out emails to previous customers could get return business. Ask them questions about products or services that they liked or disliked.

When people visit your site you need to ensure the same number or more people to come often again and again to your site. This is the key as far as traffic generation is concerned. You need to make a study how many unique visitors are actually returning, what is the ratio between unique and returning visitors to your site.

Articles are a great way to develop credibility as an expert in your niche. Submit your articles to free article submission sites like EzineArticles. Be sure your bio has links back to your website. It's also a good idea to allow other sites to use your article as long as they keep your bio and website links attached to the article.

Great way to build more traffic to your web site is Pay per Click Advertising. PPC Advertising allows you to pay for top placement on search engines ranking results. So, if you have a money to spend, this is the quickest way to get more visitors, but down side of this is that if you stop paying, you will lose your top advertising spot in search engines ranking.

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